What is link popularity, you hear everyone talking about it, it is one way links that point to your site and the quality of those links. One of the most important factors in SEO is creating one way links that are relevant to your website, this strategy will increase your rankings, link popularity and traffic.
Building links should not happen to quickly, think about it, if you just put up your website would you have thousands of links pointing to your website the next day, of course not, the best way is to build one way links slowly and naturally. Remember the quality of the link is more important than the quantity of links received. When linking try not to link with websites (link exchange) with sites that are low quality or banned this will weaken your rankings and link popularity. If you are receiving a one way link from a site that is banned it will not hurt your site because you have no control over who links to you.